• About Custom IdP (Identity Provider) Integrations

    About Custom IdP (Identity Provider) Integrations

    Supporting our ongoing effort to allow our customers to do more with less, the CivicPlus Single Sign-On offers custom integrations with the following identity providers (IdP): Note: ADFS 3 is no longer supported by Microsoft as of October 10, 2023. Please contact Support for any migration questions or assistance.

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  • Social-Emotional Learning Should Be Top of Mind

    Social-Emotional Learning Should Be Top of Mind

    As our communities diversify, schools are beginning to educate students across a broad array of ethnicities, races, religions, and cultural backgrounds. School leaders must acknowledge the importance of social-emotional learning and foster equitable academic environments that promote acceptance and embrace differences. Social-emotional learning can help students develop a healthy curiosity for people whose lives and…

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  • How to Create a Personal Brand Value Proposition

    How to Create a Personal Brand Value Proposition

    Picture any networking event you’ve attended. There are crudités, complimentary beverages, and business cards being politely swapped like trading cards. There to network, you scour the room for someone giving off that strategic business partner vibe—someone who could change your career and help you take your personal brand to the next level. You spot a…

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  • Multiple Sclerosis. What Causes This Condition?

    Multiple Sclerosis. What Causes This Condition?

    Multiple Sclerosis (MS) affects approximately 400,000 Americans and 2.1 million people worldwide. It is a chronic inflammatory and neurodegenerative disease that can slowly take away a person’s ability to walk, communicate, and live. What causes this debilitating disease? Can anything be done to minimize your risk? And what should you do if you or a…

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  • A Comprehensive Guide to Digital Accessibility

    A Comprehensive Guide to Digital Accessibility

    Your municipality does not merely care about all its residents as a collective body of voters. It cares about each resident as a unique individual with personal goals, opinions, and needs. To ensure equitable access to local information and digital resources for its residents, your community has committed to meeting and exceeding accessibility standards as set forth by the…

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  • Six Tips for Parent-Teacher Conferences

    Six Tips for Parent-Teacher Conferences

    Parent-teacher conferences are a vital aspect of each student’s individualized learning plan. They are opportunities for parents, guardians, and educators to collaborate on how best to enable each student to reach his or her highest potential in the classroom. To maximize your available time with each parent or guardian and to facilitate constructive dialogue, attainable…

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  • Self-Care for Leaders During Stressful Times

    Self-Care for Leaders During Stressful Times

    To say that these are unprecedented times is an understatement. To say that these are stressful times is a drastic oversimplification. No one could have predicted that 2020 would bring a global pandemic, the loss of hundreds of thousands of lives, and societal change that—while crucial—has led to periods of civil unrest in our communities.…

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  • Non-Verbal Cues and Teaching

    Non-Verbal Cues and Teaching

    Why Your Body Language Impacts Your Teaching Success It’s not what you say; it’s how you say it. This truism is particularly relevant for teachers who spend their days standing in front of a group of young people helping them learn critical life skills and academic concepts. Throughout a school year, your students will become…

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  • Non-Profit Email Newsletter

    Non-Profit Email Newsletter

    Below is an image of a newsletter I helped create and send on behalf of a regional non-profit. Click the button below to interact with the newsletter in a browser.

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  • Fundraising Video Production

    Fundraising Video Production

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  • Recognizing World No Tobacco Day

    Recognizing World No Tobacco Day

    Tobacco takes the lives of over eight million people across the world each year. Over seven million lives lost are among those who have directly used tobacco products, but an astonishing 1.2 million people lose their lives every year from exposure to secondhand smoke. On May 31, World No Tobacco Day, the global health community…

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  • Marketing Strategy: Persona Development

    Marketing Strategy: Persona Development

    The following persona was developed for a hospitality client to inform the creative team at the onset of a broadcast and print advertising campaign. Target Audience – A Day in the Life Of The “Happy Hour Crowd” A Day in the Life of Alexis Carr and her Co-Workers Meet Alexis Carr.  Alexis is a 28-year-old…

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  • Valentine’s Day Gift Ideas for Everyone

    Valentine’s Day Gift Ideas for Everyone

    There’s a special feeling in the air on Valentine’s Day. Whether you are single, dating, engaged or married, there is an almost tangible feeling of opportunity lightly dusted with the scent of rose petals and cocoa beans. We. Love. It. We love the red and pink stuffed animals, heart-shaped everything, flowers, candy, jewelry, and little…

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  • The Five Top Habits of Highly Effective Teachers

    The Five Top Habits of Highly Effective Teachers

    Learn what Highly Effective Teachers have in Common If asked to recall the teachers that had the most impact on your academic development, you would likely be able to quickly name the mentors, subjects, and lessons that remain imprinted on your mind. If asked what made those teachers so successful, the answer may not come…

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  • Change Management: Corporate Sustainability

    Change Management: Corporate Sustainability

    While working as an account manager at a benefits administration company, I led an internal initiative to implement a corporate sustainability initiative. Known as the POMCO Green Team, the program’s goal was to change the company culture to emphasize individual and company-wide contributions that would enable the organization to reduce its carbon footprint. Working with…

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  • Stroke Awareness Month Dialogue and Risk Factors

    Stroke Awareness Month Dialogue and Risk Factors

    May is stroke awareness month, a time to reflect on the millions of people and their loved ones affected by this dangerous medical emergency. One American has a stroke every 40 seconds, and every four minutes, a stroke takes a victim’s life. Many of the risk factors that can lead to stroke can be avoided…

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  • Decrease Your District’s High School Dropout Rate

    Decrease Your District’s High School Dropout Rate

    How School Leaders can Help Improve Graduation Rates The goal of your school district is to educate the next generation of American’s leaders. Much of the success that students will have once they walk out of your high school’s doors after graduation depends on a critical component of the educational process: whether or not they…

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  • Six Best Practices of Effective School Boards

    Six Best Practices of Effective School Boards

    School boards across the country are faced with extraordinary challenges. As the world continues to battle the novel coronavirus, even the most cohesive school boards must ensure that they are collaborating and working as effectively and efficiently as possible to make decisions that will help see their district through its current unprecedented challenges. By striving…

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  • Company Culture: DEIB Ally Program

    Company Culture: DEIB Ally Program

    In 2024, as a co-chair of the CivicPlus Diversity, Equity, Inclusion, and Belonging (DEIB) Committee, I created a DEIB Ally Program to foster greater visibility, collaboration, and support for the Committee’s efforts to foster an inclusive company culture.

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  • Corporate Tech Brand Guidelines

    Corporate Tech Brand Guidelines

    I created the brand identity, voice, and style guidelines for a high-growth, portfolio SaaS company.

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  • Endometriosis Awareness and Support

    Endometriosis Awareness and Support

    Endometriosis is a painful reproductive disease that affects 176 million women across the globe. It is the leading cause of infertility and chronic pelvic pain and has been linked to other such complicated and painful conditions as adenomyosis, fibroids, interstitial cystitis, some cancers, and other autoimmune disorders. For the millions of women who suffer painfully…

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  • Maj. Stelljes Reflects on 20 Years

    Maj. Stelljes Reflects on 20 Years

    Major (Maj.) George Stelljes has dedicated 21 years to the mission of St. John’s Military School and its cadets. For the past nine and a half years, he has served the role of Commandant, the leader and mentor of the Corps of Cadets. As Maj. Stelljes transitions from the role of Commandant to the position…

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  • Building Trust With Engagement Surveys

    Building Trust With Engagement Surveys

    And why scientific rigor and representative data gathering are vital to your informed decision-making. “Leadership should be born out of the understanding of the needs of those who would be affected by it.” – Marian Anderson One of the greatest challenges any responsible leader faces is cultivating everyone’s voice, opinion, and sentiments and processing that…

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  • Social Media Content Examples

    Social Media Content Examples

    I have strategized, ideated, created, written, published, and monitored organic social content for entities in various industries, including healthcare, weddings and events, SaaS, and education. Below are some examples. SaaS Examples Wedding and Events Industry Examples Non-Profit Examples Healthcare Examples Facebook Post Copy: Be sure to prioritize your health this holiday season.  Eat healthily and…

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  • How to Keep Students Focused Before Summer

    How to Keep Students Focused Before Summer

    The days are getting longer, the air is warm, the sky is full of sunshine, and your students have one thing on their minds, and it is not classwork. In the weeks preceding summer vacation, you may find your students are more likely to stare out the window and daydream than focus on your instruction.…

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  • Why Influence is Core to Building a Personal Brand

    Why Influence is Core to Building a Personal Brand

    Authors, consultants, and other leaders in the professional service space want to do one thing and do it better than anyone else: improve people’s lives. Since there isn’t (yet) a magic potion to help you achieve your goals, entrepreneurs and experts can’t instantaneously create positive changes in your life at the swipe of your credit…

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  • Leadership Goal Setting for School Improvement

    Leadership Goal Setting for School Improvement

    The most successful leaders know that the quest for improvement never ends. When it comes to the critical role of educating youth and preparing them to become the next generation of innovators, protectors, and community stewards, school districts need leaders who are not just visionaries but who know how to continually raise standards, implement changes,…

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  • How to Design Your Content Strategy

    How to Design Your Content Strategy

    Content is King. And your content strategy informs every aspect of your reach and impact, from an exposure standpoint. Every marketer knows it’s the truth and that content is a critical component to building a personal brand, growing an audience, improving search engine optimization (SEO), positioning yourself as a thought leader—the benefits go on and on. We get it. To…

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  • Things to Do in Astoria, Oregon

    Things to Do in Astoria, Oregon

    Astoria Things to Do Located near the mouth of the Columbia River, this coastal community offers family-friendly activities and opportunities to learn about the area’s unique history. The Astoria Column Astoria’s best-known landmark is the Astoria Column. This observation tower offers stunning views of the surrounding region. At 125 feet, to reach the top, you’ll…

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  • Why You Need a Signature Offering

    Why You Need a Signature Offering

    This article previously appeared on HarmonyNest.com Conservative estimations project that the average consumer is exposed to somewhere around 6,000 to 10,000 ads every day. Every. Single. Day. The number has doubled since 2007. As social media continues to proliferate, market segments expand, and the Internet of Things (IoT) develops never-before-thought-of technology and engagement channels, likely,…

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About Jess

Jess Marabella is a global communications leader and organizational storyteller with diverse industry experience and a talent for elevating
brand profiles through thought leadership and reputation management techniques.